Published November 21, 2003 by Houghton Mifflin Company .
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Strategic Management Theory with Upgrade CD ROM Plus Perrin Pocket Guide to APA (Paperback) Published November 21st by Houghton Mifflin PaperbackCited by: The case version of this text ( / Strategic Management: A Competitive Advantage Approach, Concepts and Cases Plus MyManagementLab with Pearson eText -- Access Card Package, 16e) includes 30 new comprehensive, and up-to-date cases designed to help students apply chapter concepts as they develop a strategic plan for each Format: On-line Supplement.
NOTE: This book does not include access code. Strategic Management, 3e by Frank T. Rothaermel continues to synthesize and integrate theory, empirical research, and practical applications with current, real-world examples. This approach not only offers students a learning experience that uniquely combines rigor and relevance, but it also prepares them for the types of challenges they will face Cited by: Strategic management is a broader term than strategy and is a process that includes top management’s analysis of the environment in which the organization operates prior to formulat - ing a strategy, as well as the plan for implementation and control of the Size: 2MB.
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